Everything is different if it’s big!
Large posters and molinos in this country are frequently used by companies whose target audience are the masses.
Since posters and molinos are outdoor advertising spaces, therefor their main function is to send information quickly towards the public and to raise attention. For this very reason it has to use such colour and image scheme which is eye-catching for passers-by in the whirl of streets and buildings. Besides the realisation of creative ideas, the creation, forming and message of a harmonic overall picture has to aim your target group. Continue reading
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